Studies show that customers are more than willing to pay for paint upgrades. The key is to make sure they understand the features and benefits of the premium product – and the added value it provides. Continue reading 3 Times to Upgrade: A Strategic Guide to Coating Selection
These days, it’s all too easy to assume customers are delighted while, in reality, they often have one foot out the door with an eye trained on one of your many competitors. Continue reading 7 Red Flags That Your Company Needs a Service Overhaul
Like many professional painting contractors, Randy Fornoff learned the painting trade by working in his father’s company. Now he and his brothers are running the family business, Continue reading Taking the Family Business to the Next Level
By Terry Begue
“Mr. and Mrs. Smith, did you see the great job we did up the street? It came out great because we’re great!” Continue reading 7 Ways to Communicate “I’m a Professional” …Without Bragging and Turning Off Customers
By Joe Curcillo
Dealing with an unhappy customer? The best way to take control is to take the high ground. Continue reading 4 Steps to Help You Take Control with Customer Complaints
