In this second installment of a series on achieving sales success for PRO painting contractors, Archie Bartel offers sales tips and guidelines for contractors trying to improve their sales performance. Bartel, Sherwin-Williams Director of Sales Force Effectiveness, is the former Marketing Director for Residential Repaint at Sherwin-Williams. This article will examine the continued importance of being customer-focused throughout the bid preparation process, product upgrade considerations, and delivering a quote. Continue reading Art of the Sale: Product Upgrades, Estimating, and Project Bids→
In this first installment of a series on achieving sales success for PRO painting contractors, Archie Bartel grabs a figurative brush and puts on his bibs to offer sales tips and guidelines for contractors trying to make the best first impression with their market. Bartel, Sherwin-Williams Director of Sales Force Effectiveness, is the former Marketing Director for Residential Repaint at Sherwin-Williams. This article will examine the listening skills necessary to build customer trust and the importance of optics in your first customer interactions. Continue reading Art of the Sale: Introduction and the First Steps→
“Spring wasn’t good. Half what we billed last spring, probably less. Now? We’re busy, and my crew is working long days. But I’m trying to make up what we lost in spring and maybe get work that is a little bigger than what we normally take on. We need to increase our revenue by year’s end. A new sprayer? Now? Doesn’t seem to make sense…”Continue reading NOW is the Time to Maximize Efficiency with a New Sprayer→
PPC and Sherwin-Williams want to help pros work smarter. We recently gave painters a chance to ask product and application questions on the SWPaintPros Facebook. In this article, Rick Watson, Sherwin-Williams Director of Product Information & Technical Services, answers one pro’s question about exterior doors.Continue reading What is the Best Paint for an Exterior Fiberglass Door?→
Four painting contractors discuss current realities in the painting world and the challenges of moving their business forward in an exclusive pro-to-pro contractor forum hosted by Professional Painting Contractor Magazine. Continue reading Pro-to-Pro Contractor Podcast→
PROFESSIONAL PAINTING CONTRACTOR
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