Category Archives: ONLINE EXTRAS

ONLINE EXTRAS, PRODUCTS

The Pro’s Guide to Airless Spraying

3 min read

If you haven’t already gone airless, here’s 3 reasons to start

When purchasing a sprayer, you want to make the right decision. After all, buying a sprayer is a significant financial investment.

Many painting contractors have been increasingly choosing airless sprayers. Garrett Bogart, national account specialist at Graco, explains the three main advantages of choosing an airless sprayer, a couple of models he recommends for pros, and some best practices to keep your sprayer functioning at a high level for years to come. Continue reading The Pro’s Guide to Airless Spraying →

COLOR, ONLINE EXTRAS

3 Ways to Start the Color Conversation

3 min read

Bust through homeowner indecision with these icebreakers

For some customers, committing to a specific color can be intimidating. What if it’s not quite right? What if it looks different in real life than how they imagined it in their head? What if this color goes out of style almost as soon as it dries? That fear can lead to paralysis—and may delay the start of your painting project waiting while you wait for a decision.

But you don’t have to wait. By engaging the customer in a conversation about color, you can help them gain the confidence to lock in their color selection and move forward. Best of all, it doesn’t require you to be a color expert; all you have to do is get them talking and pay attention. Continue reading 3 Ways to Start the Color Conversation →

ONLINE EXTRAS

Beyond Taping

3 min read

6 creative ways tape can add efficiency to your work

Painting pros know a high-quality tape can deliver sharp paint lines. But on painting jobs, painter’s and masking tapes offer many more uses than their names might imply. Over the years, pros in the trades have come up with some tape hacks to boost efficiency, clean work areas and keep painting jobs on track. Continue reading Beyond Taping →

ONLINE EXTRAS

How to Generate More Leads

4 min read

Get more paying customers with these four tips

Leads are the lifeblood of any painting business, but acquiring them is easier said than done. Moreover, you want to make sure your estimates actually turn into paying customers, so acquiring targeted, high-quality leads is important to ensure you’re not wasting your time. When you start off with the right customers, you are much more likely to win the job.

Here’s four things you can start doing today to continually generate quality leads for your business, so that you can spend less time on marketing and more time on painting. Continue reading How to Generate More Leads →

ONLINE EXTRAS, PRODUCTS

Customer-Focused Interior Upgrade Solutions

3 min read

Improve project efficiency and homeowner satisfaction with premium upgrades

Successful painting contractors agree that a customer-focused sales approach typically results not only in improved customer satisfaction but the opportunity to upgrade to products that can improve project profitability. Continue reading Customer-Focused Interior Upgrade Solutions →