Tag Archives: social media

3 Smart Ways to Keep Your Company Strong through a Down Economy

4 min read

The COVID-19 emergency is presenting numerous challenges for painting contracting companies. In this article, we explore three ways you can mitigate your risk and build for the future during these challenging economic times.
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Pro on the Go: Use Job Site Videos to Win Business, Build Customer Trust

2 min read

In this episode of our Pro on the Go video series, we asked Chuck Kocinski, owner of Paint Medics, Inc. in Parma, Ohio, about his decision to use job site videos to promote his company on Facebook, YouTube and the company website. Continue reading Pro on the Go: Use Job Site Videos to Win Business, Build Customer Trust

How to Get the Most Out of the Top 5 Social Media Platforms

2 min read

“Word of mouth.” That’s the answer you’d get if you ask many pro painters to name their favorite marketing strategy. They know that referrals from friends, neighbors and colleagues are some of the best advertising out there. In today’s world, word of mouth advertising isn’t just a person-to-person game. It’s gone digital as well. Continue reading How to Get the Most Out of the Top 5 Social Media Platforms

3 Keys to Better Hiring: Broaden Your Search for Good Candidates

1 min read

Finding good people for your painting company can be a challenge. It may be tempting to rely on your friends and family. While networking is a great strategy, it’s time to broaden the search. Since the majority of job seekers use online resources in their search, here are a few ways to reach them.
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