Homeowner Associations (HOAs) offer painting contractors one of the fastest-growing industry opportunities for painting services in North America. There’s a path to getting a piece of the action, according to Sherwin-Williams HOA Account Executive Brandon Beck, but it’s not the conventional approach found in other markets. Continue reading GROW YOUR SALES WITH HOAs
This article is based on an excerpt from the book Attract and Keep Customers for Life by Terry Begue, owner of Begue Painting and a regular contributor to PPC magazine. Continue reading Marketing Strategies: 4 Secrets for Powerful Testimonials
Is it time to grow your painting business? Is it time to trim costs and right-size? Or is it time to keep both hands on the wheel, and continue to forge ahead at the current size of your company? Continue reading It’s Time to Grow Your Business… or Is It?
The whys and hows of motivating your paint crews
As a painting contractor, you may believe that your team of employees is fairly compensated, appears generally content in their jobs, and is as motivated as they need to be. Continue reading Recognize. Reward. Repeat.
Callbacks are a drain on profitability and productivity, not to mention the potential damage unsatisfied customers can do to your reputation and brand in referrals and social media. Continue reading Containing Callbacks
