New Coatings Advances for Pro Painters for 2020

New Coatings Advances for Pro Painters for 2020

Feedback from professional painting contractors like you fuels coatings innovation. New advances like self-cleaning and temperature-adaptive paint technologies continue to raise the performance bar and make it easier than ever for you to help solve your customers’ coatings challenges. Here’s a look at the new coatings you’ll find this year at your Sherwin-Williams store.

Get 200 exclusive new colors, best hide yet with Emerald® Designer Edition™

Emerald
Differentiate yourself by offering your customers the finest in color and coverage with Emerald Designer Edition Interior Latex.

New Emerald Designer Edition Interior Latex is ideal for customers who want the very best finish and colors. The ultra-smooth, uniform finish results in a virtually flawless appearance that is the finest yet from Sherwin-Williams.

Plus, with the Emerald Designer Edition Color Collection you can offer your customers 200 exclusive colors, including bright whites with high-hiding power, in flat, satin and gloss sheens.

Emerald Designer Edition Interior Latex provides better hide than certain competitive premium interior paints. It is self-priming with excellent application qualities that require less effort to achieve superb results. It also provides excellent washability and protection against burnishing for lasting color and sheen.

For a just-painted look that lasts, get Emerald® Rain Refresh™

Emerald-Rain-Refresh
New Emerald Rain Refresh Exterior Acrylic Latex with Self-Cleaning Technology is an ultra-durable coating that not only looks great, it stays looking great, minimizing maintenance for homeowners.

Formulated to be self-cleaning by shedding dirt upon contact with rain or water so homes stay fresh and look clean longer, it offers offers the convenience of self-priming with excellent application qualities that require less effort to achieve superb results.

Emerald Rain Refresh provides excellent UV and weather protection to prevent blistering and peeling. It can also be tinted in VinylSafe® paint colors, allowing customers to select from a limited number of darker colors formulated to resist warping or buckling.

Extend your painting season with FlexTemp™ Exterior Latex

FlexTemp
Adapt to weather fluctuations and get more flexibility in your painting schedule with FlexTemp Exterior Latex with Extreme Temp Technology™.

This advanced new temperature-adaptive exterior paint outperforms conventional exterior paints, offering revolutionary application properties and long-lasting appearance that performs beautifully despite temperature extremes.

Extreme Temp Technology adapts to temperature extremes so you can paint down to 35°F (1.7°C) or up to 120°F (48°C). The 100 percent acrylic latex formula flows to a smooth, uniform finish, plus no need to adjust application techniques or add extenders due to temperature.

FlexTemp offers excellent adhesion and long-term resistance to flaking, peeling and weathering. And, it can be tinted in VinylSafe paint colors, allowing customers to select from a limited number of darker colors formulated to resist warping or buckling

This article was originally published in the Spring 2020 issue of PPC magazine. Get product data sheets, read product reviews and more at the Sherwin-Williams interior coatings data base and exterior coatings data base.