Want to build your brand and give something back to your community? National Painting Week is a perfect opportunity to do both. This year’s nationwide event, sponsored by Sherwin-Williams, is scheduled for May 25-June 4.
In 2017, thousands of Sherwin-Williams associates in the U.S. and Canada volunteered to refresh more than 240 locations in need of a fresh coat of paint. Painting contractors participated with their local Sherwin-Williams teams in several of these projects at community centers, parks and historic landmarks, lending their expertise to the benefit of many communities.
Sherwin-Williams also donated the paint and supplies for the projects, thanks in part to the help of social media fans who “donated” their digital color at DonateYourColor.com.
To get involved in 2018, contact your local Sherwin-Williams store manager to find a National Painting Week community project near you.
Give, get more back
Kevin Nolan of Nolan Painting shares how community marketing will build your brand while helping your community in the Sherwin-Williams Pro on the Go video series.
This article was originally published in the Spring 2018 issue of PPC magazine. Story and video by Mike Starling, PPC Editor. Watch more business-building videos in the Pro on the Go series at the Sherwin-Williams contractor website.