As part of National Painting Week, Harris Poll conducted a survey of homeowner paint color preferences on behalf of Sherwin-Williams. See some of the results in the infographic below.
About the survey
The National Painting Week Color Psychology survey was conducted online within the United States between March 23-27, 2017 among 2,201 adults (aged 18 and over) by Harris Poll on behalf of Sherwin-Williams via its Quick Query omnibus product.
Figures for age, sex, race/ethnicity, education, region, and household income were weighted where necessary to bring them in line with their actual proportions in the surveyed populations.
This online survey is not based on a probability sample and therefore no estimate of theoretical sampling error can be calculated. Social results were obtained by harvesting 12,089 public geo-tagged social media posts in the U.S. between January 1 and April 13, 2017 where selected colors appear within two words of areas of the home.
Infographic design by Katie Koloske. Visit swpaintingweek.com to learn more about National Painting Week.