What steps are you taking to protect your business during the COVID-19 emergency? In this article, pro painter and PPC contributing writer Terry Begue offers a framework to help you stay engaged and take care of your customers through this restricted time, so that you can emerge on the other side of this crisis with a business that’s ready to take care of you.
Continue reading A Four-Point Plan to Wow Your Customers and Pull Your Company through the COVID Crisis
3 Smart Ways to Keep Your Company Strong through a Down Economy
The COVID-19 emergency is presenting numerous challenges for painting contracting companies. In this article, we explore three ways you can mitigate your risk and build for the future during these challenging economic times.
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The Best Coatings for Your Exterior Painting Projects
To ensure a quality, long-lasting paint job, you need to choose the right topcoat. For best performance, proper preparation is critical. Here are our recommendations for the best exterior coatings to use based on your project and environmental conditions.
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Solution Selling vs. Insight Selling: What’s Right for Your Painting Business?
As a contractor, an effective sales approach is as important in your arsenal of tools as a paint brush. Too often, however, contractors think of it as a pitch, and not much more. The fact of the matter is that identifying and employing the best sales approach can result in higher profitability and improved customer satisfaction. Continue reading Solution Selling vs. Insight Selling: What’s Right for Your Painting Business?
5 Easy Ways for Contractors to Improve their Bottom Line
Too often, business owners focus on their top line as the most important measure of their success. However, maintaining a healthy bottom line is essential to your prosperity. Here are five easy ways painting contractors can save money, cut costs and improve profitability. Continue reading 5 Easy Ways for Contractors to Improve their Bottom Line