Help customers create visual interest with ceiling paint
While your customers are accustomed to carefully choosing the color of paint used on the four walls of a room, the ceiling is often overlooked. As a professional painting contractor, you know that the ceiling—sometimes referred to as “the fifth wall”—is an important component of any painting job.
Turn your five-star work into lead generation with these tips
If you want to generate more leads as a contractor, then one area you should focus on improving is your business’ online presence. One of the simplest ways to do this is by highlighting positive reviews of your company. The more positive reviews you have on places like Google, Yelp, and Facebook Marketplace, the higher your business will appear in searches, leading to more passive lead generation and increased business. And the better your review score, the better quality leads you’ll get.
It’s worth it to try and get more reviews then—but how do you go about getting them? Here’s six easy ways to start generating more five-star reviews for your business.
The city of Fishers, Indiana has a colorful new welcoming mural, thanks to the Wilkinson Brothers and Sherwin-Williams paint.
Continue reading Project Profile: A Trio of Premium Paints Ensures Long-Lasting Color for Midwest Mural
For more than 30 years, PPC magazine has been on job sites throughout the U.S. and Canada asking residential and commercial paint pros to share their stories. This issue: Corissa Cook, who markets herself as The Painting Chick and specializes in interior painting in the Pittsburgh area.
Continue reading Contractor Q&A: Corissa Cook Takes a Very Personal Path to Painting Success
As a paint pro, you probably feel qualified to answer almost any question a client asks you about the painting process. After all, it’s your area of expertise. But when conversations turn to color selection, you may feel less confident recommending colors, selecting palettes, and offering your opinion on aesthetic decisions. Continue reading Cutting Through the Noise: New Color Trend Report Gives Contractors Confidence for Color Conversations
