Category
A spring 2021 survey conducted by Sherwin-Williams asked more than 1,000 members of a DIY advisory panel a question of particular relevance to painting contractors: Why, exactly, do homeowners decide to hire out painting services?
Read moreHow to make old business your best source of new business A recent survey of painting contractors conducted by Sherwin-Williams reports that your best generator of new business remains the satisfied homeowner-customer whose house you just finished.
Read moreRepeat business is where it’s at.
Read moreBut Some Year-End Strategies Can Pay Dividends Now Accountants, tax advisors, and financial planners agree: Be mindful of your tax strategy year-round as opposed to once or twice a year, and you’ll ease the pressures of taxes and minimize your…
Read moreAs a business owner, you’re always looking for new ways to generate income. In this article, we’ll take a look at the potential opportunities in remodeling for painting contractors, along with the best coatings to use and some hard-won practical…
Read moreTwo recent studies by Sherwin-Williams offer insights on referrals, lead generation and contractor hiring trends.
Read moreHabits can be a trap for people in leadership positions. “Too often, we don’t come up with imaginative solutions because we let ourselves be ruled by routine and by preconceived notions,” says behavioral strategist Rob-Jan de Jong.
Read moreBuilding a positive work culture can pay dividends As a painting contractor, you’re likely looking for ways to get more out of your team, in addition to ensuring that they’re generally content and not looking to bolt as soon as…
Read moreRepeat business is where it’s at. According to the book Marketing Metrics, businesses have a 60 to 70 percent chance of selling to an existing customer, while the probability of selling to a new prospect is only 5 to 20…
Read moreFalls from ladders, scaffolding and roofs can be extremely costly to painting businesses and their employees. Here’s how to avoid them.
Read more
